Jackson Hallman

— PROJECT NAME

Liberty High School

Visual Identity


— ROLE

Graphic Design

Branding


— DATE

February 2022


I was approached by the Liberty High School lacrosse coach to update the schools logo and branding. He wanted to move away from the use of an edited Philadelphia Eagles logo, and create a new set of marks unique to the school.


The goal was to create a new primary logo and wordmark that could be adopted school wide, and a secondary logo that was specific to the lacrosse team.

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